Category Archives: Social Media

Those who can, teach the teachers

And I’m thrilled to be able to talk about social media to a group of high school teachers who are taking on the task of teaching budding journalists.

I know that schools can be nervous about social media and some school districts don’t have the resources to jump into journalism in the same way they may cover other subjects and activities, but this group of 35+ teachers chose to spend a chunk of their summer in balmy Arizona learning about new tools and tactics from faculty and staff at the Cronkite School of Journalism at Arizona State University.

More power to them.  I’m posting this so they can easily carry these tools home with them.

This presentation was part of that session given to high school journalism teachers, part of the ASNE Reynolds Fellowship in Phoenix in the summer 2012.

Social Media for Teachers

Here’s the Social Media for Journalists handout for this class.

And below are some more resources. These are the links that appear on the final slide of the presentation.

Kiplinger Program in Public Affairs Reporting

I’m visiting Ohio State University this week to talk with a group of 25 journalists from around the country who are here attending the Kiplinger Program in Public Affairs Journalism

The Kiplinger program offers short-term fellowships to help make better use of new online tools. This one’s about a week and we’re talking social media, personal branding and cutting through the clutter.

I know it’s going to be crazy fun and I’ll have much more to say after I meet everyone.

But this post is to share the resources and tools from my talks.

RESOURCES: The slides below are for this week’s sessions.

And here are more resources about personal branding: JAWS Branding U. That’s a blog I put together in the fall for JAWS Camp – a conference for women journalists. There is lots more at that page on personal branding.

Cutting through the clutter handout (PDF)
More info on Personal Branding for Journalists

Journalist branding – Kiplinger

Social Media Clutter – Kiplinger

UPDATED WEDNESDAY MORNING AS I STARTED HEADING HOME:

And there we go. It was a great couple of days in Ohio. The Kiplinger Program was wonderful. I leave feeling a little jealous of the fellows who will be together the rest of the week. But I’m headed home.

Brutus Buckeye and me

I made many friends at Kiplinger including Brutus Buckeye.

I always learn something new after a presentation – either about presenting, teaching, sharing. Or I have an insight about the topic.

Two things stand out from yesterday’s session.

1. Everyone truly does have some unique wonderfulness inside. And until they get comfortable with whatever that is, it doesn’t matter what they are trying to do with the stuff around the edges.

2. Don’t forget to fill my pockets with breath mints.